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Beverley Boorer: Writing for Guru.com
These webmasters need content, and they need writers to create it. That's where you come in! Your main question is "How do writers find these webmasters?" There are a number of websites that act as go-betweens for writers, artists, graphic designers, and IT consultants (to name a few of the in-demand skills on the Internet). In this article, we're going to focus on just one of them: Guru.com Beverley Boorer has established a successful freelance writing business from work she has obtained through Guru.com. In this article, she responds to questions about how and why she did it - and gives you some tips on how YOU can do it, too!
Q: What made you interested in becoming a writer for guru.com? A: It all started when I joined the private label website Infogoround.com to get some articles to put on my website. I had to only write one article a month for them to cover as my subscription. I thought: surely I can manage to write one article a month! I ended up writing over 100 a month - and editing some more for them that had been badly written. When that job ended I looked around for more work and found guru.com.
A: I never have a great deal of confidence in myself, so I didn't know if my articles were 'good' or not. Therefore I agreed to write for very small pay. That was a mistake, but another reason was that I didn't really know what I should have been asking. I just went along with what was offered. And yes, partly because I felt I didn't have much of a track record - in spite of writing those 100 articles per month! Then I realised that I had one thing that many people wanted and valued - my native language is English, and I'm good at grammar and spelling. Q: Can you run us through the process of getting started with guru.com, and how you get paid? A: All you need to do is subscribe to guru.com as a writer and they will start sending the relevant work to you by email.
Guru.com help by providing web space to put your profile and skills up where others can see them. Then there is a feedback section where satisfied customers can grade you, giving you a good reputation.
You can apply for paid work as soon as you are notified of a project that you are interested in and can do. But many other writers also apply, so your 'bid' may not be accepted. However, you can tip the odds in your favour by learning how to write a really relevant bid - guru.com has tips on that too. And when you first start off, you can agree to do a few projects for less than you should just to get some feedback and hence a good reputation. This encourages potential clients to view your bid more favourably. Hint: I feel the first three bids are viewed more favourably than others, so be prompt in applying. If you want to do it for a hobby, or just part time, the free sub is fine, the only thing is you have to pay higher fees per project. If you really want to make better money the paid sub. gives you many more chances and since you've paid for the subscription, you don't pay as much in the way of fees.
Like many things, when you start off, you need to learn a few things such as how the website works, so that is going to take longer. Once you can use it confidently things go along much more quickly and smoothly, cutting back on time spent applying for projects. You would probably need to put in a couple of days per week, depending on how much work you wanted to do. Really though, the more time you spend applying for projects, the more likely you are to be successful. You might spend two hours applying for several projects and not get any, or you might get all of them and find you have to refuse some. Then, once you win a project you have to put in the time to complete it. The project may be a long one or a short one - so the number of hours per week all depend on these various points.
I felt unsure of showing them work I had done for others in case they used the articles for themselves, even though I always told them that the copyright did not belong to me. So I ended up writing a few articles especially to put on my (free) website and refer them to that. I also point out that they could see my bid was written in good English. It's amazing how many are not. At least, you cannot view other bids on guru.com, but on some similar websites you can, and it really shows when a person's native language is not English.
Yes, and in fact I still write for two clients who I got work with in the early stages. They even agreed to a pay rise - twice. And once trust is established - that is, they know and trust my work and I know I'll get paid promptly - we then work outside of guru.com to save time and fees.
I often allow myself the luxury of choosing my favourite topics - gardening, health and pets. I did a 7-page report on training your dog to lead, for a guy in the USA complete with pics from istockphoto.com. He said it was outstanding and paid me accordingly. I am doing regular monthly gardening articles for a client in the Netherlands. A UK client wanted a report on the benefits of sports massage. And I am in the middle of writing an e-book: How to Grow Potatoes, for another client in the UK. They're just a few of the projects I've done. For my regular Sydney client I write short articles on such topics as finance, dental health, home renovations, child care, 'green' issues and many more.
NOTE FROM MARG: Bev mentions the importance of being a writer with a good command of English, and how this makes a difference to clients. I'm going to show you one example of an article written by someone who does NOT have good English grammar skills, so you can see for yourself the kind of samples clients are getting from some writers. You will easily understand how some well-written articles put up on the free web space provided by Guru.com will make you more appealing to clients. Here's the article. (I downloaded it as part of a multi-article pack on blogging. Clients do NOT want an article like this - it takes too much editing to make it good enough to use on a site)
Okay - are you now convinced that you're in there with a chance??? |